Crocs, a globally recognized brand known for its innovative and casual footwear designs, is gearing up to introduce an exciting limited-edition collaboration with the Bira91 Merch store.

This marks Crocs' second collaboration venture in India, as it partners with Bira91 to emphasize their shared commitment to nurturing creativity and imagination.

The exclusive Bira91XCrocs Classic Unisex Clog, tailored specifically for the urban Indian market, embodies Crocs' ethos of inclusivity and the celebration of uniqueness.

This collaboration provides a platform to showcase India's creative talents, honoring the essence of artistic freedom and innovation.

Sumit Dhingra, Vice President & General Manager of Crocs India & SEA, expressed the brand's dedication to contributing to India's creative scene by teaming up with influential cultural figures. The Bira91XCrocs collaboration reflects Bira91's dynamic spirit and Crocs' dedication to empowering self-expression.

To introduce the collaboration, Crocs has collaborated with leading creative talents in India to produce an engaging teaser video. Enhanced with captivating music, the video showcases vibrant illustrations by artist Nori Norbhu, adding visual flair.

Each artist was carefully selected for their distinctive style and significant impact on India's cultural landscape.

Ankur Jain, Founder and CEO of Bira 91, shared his enthusiasm for the partnership with Crocs, underscoring their mutual values of creativity, playfulness, and vibrancy. The limited-edition Bira91XCrocs Classic Unisex Clogs aim to blend the essence of both brands, offering consumers a unique experience that transcends boundaries.

The highly anticipated collection is scheduled for an official launch on June 17th, exclusively available on the official Crocs web store. Priced at INR 5995, the Bira91 X Crocs Classic Unisex Clogs will be sold at select Crocs stores, Superkicks.in, www.crocs.com, the Bira91 Merch store, and vegnonveg.com.