Lava mobile launches fit-band for Rs.2299

Lava Mobile has recently launched a smart fit-band called BeFit at special price of Rs.2299. The customer can purchase the fit band either from Flipkart or directly by visiting the company website. Lava Mobile is targeting the youth with this fit-band which has all the modern features like tracking all day activities, receive SMS, Calls and Emails, measure heart rate, temperature, and Oxygen level etc. Lava BeFit has 7 days long battery life, continuous heart rate monitor, GPS based activity tracker, auto sleep tracker apart from regular features like notifications alert and phone finder. Lava Mobile beneficiary of PLI Scheme The recent PLI scheme floated by Indian government under which Lava has got the contract to manufacture electronics items in India will definitely push Lava to come with more such new products in future as well. They already have made a plan to invest Rs.800 crores for enhancing manufacturing capabilities. This will not only increase the presence of Lava Mobiles in the Indian market but also increase its sales and profitability. About Lava Mobile Lava International Limited is an Indian multi-national company in the Mobile Handset industry. The company was founded in 2009 as an offshoot of a telecommunication venture by Hari Om Rai, Sunil Bhalla, Shailendra Nath Rai, and Vishal Sehgal. It is headquartered in Noida, India, and has overseas operations in Thailand, Nepal, Bangladesh, Sri-Lanka, Indonesia, Mexico, and the Middle East. The company started its Africa operations by launching its product in Egypt in 2016. The company is present in more than 11 countries and it’s business spans over India, South East Asia, Middle East, North America. It is a market leader in several countries being 4th largest in India, 2nd largest in Thailand, 3rd largest in Sri Lanka and 5th largest in Bangladesh. It is currently in the works to expand it’s presence in the continent of Africa. Revenues of Lava Mobile Particulars(in Crores) Mar-16 Mar-17 Mar-18 Mar-19 Mar-20 Revenue 7,272 5,940 4,810 5,108 5264 COGS 3,308 3,134 2,672 3,353 1130 Stock in Trade 2,456 1,232 976 863 3204 Employee Cost 291 423 460 323 199 Other Expense 786 872 547 407 548 EBITDA 430 279 155 163 183 OPM 5.92% 4.70% 3.23% 3.19% 3.48% Other Income 23 39 22 3 5 Interest Cost 41 48 15 42 25 Depreciation 34 41 75 41 33 Profit before tax 376 229 88.3 81.5 130 Tax 110.9 70.1 33.1 8 18 Net Profit 267 159 55 73 107

Lava Mobile has recently launched a smart fit-band called BeFit at special price of Rs.2299. The customer can purchase the fit band either from Flipkart or directly by visiting the company website. Lava Mobile is targeting the youth with this fit-band which has all the modern features like tracking all day activities, receive SMS, Calls and Emails, measure heart rate, temperature, and Oxygen level etc. Lava BeFit has 7 days long battery life, continuous heart rate monitor, GPS based activity tracker, auto sleep tracker apart from regular features like notifications alert and phone finder. Lava Mobile beneficiary of PLI Scheme The recent PLI scheme floated by Indian government under which Lava has got the contract to manufacture electronics items in India will definitely push Lava to come with more such new products in future as well. They already have made a plan to invest Rs.800 crores for enhancing manufacturing capabilities. This will not only increase the presence of Lava Mobiles in the Indian market but also increase its sales and profitability. About Lava Mobile Lava International Limited is an Indian multi-national company in the Mobile Handset industry. The company was founded in 2009 as an offshoot of a telecommunication venture by Hari Om Rai, Sunil Bhalla, Shailendra Nath Rai, and Vishal Sehgal. It is headquartered in Noida, India, and has overseas operations in Thailand, Nepal, Bangladesh, Sri-Lanka, Indonesia, Mexico, and the Middle East. The company started its Africa operations by launching its product in Egypt in 2016. The company is present in more than 11 countries and it’s business spans over India, South East Asia, Middle East, North America. It is a market leader in several countries being 4th largest in India, 2nd largest in Thailand, 3rd largest in Sri Lanka and 5th largest in Bangladesh. It is currently in the works to expand it’s presence in the continent of Africa. Revenues of Lava Mobile

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Particulars(in Crores)	Mar-16	Mar-17	Mar-18	Mar-19	Mar-20
Revenue	7,272	5,940	4,810	5,108	5264
COGS	3,308	3,134	2,672	3,353	1130
Stock in Trade	2,456	1,232	976	863	3204
Employee Cost	291	423	460	323	199
Other Expense	786	872	547	407	548
EBITDA	430	279	155	163	183
OPM	5.92%	4.70%	3.23%	3.19%	3.48%
Other Income	23	39	22	3	5
Interest Cost	41	48	15	42	25
Depreciation	34	41	75	41	33
Profit before tax	376	229	88.3	81.5	130
Tax	110.9	70.1	33.1	8	18
Net Profit	267	159	55	73	107