Founded in 2005, Quikr is India’s one of the top players in the e-classifieds business. The Company owns ‘Quikr.com’ website and mobile application (together with the platform), which is a classified advertising platform.
The platform allows buyers and sellers to independently connect online. Quikr’s classified platform allows any person (buyers or sellers) to post free advertisements under different categories of services such as real estate, jobs, automobiles, electronics, education, etc.
Some amazing stats about Quikr
a) 3 Cr unique users per month
b) 9 Cr users per month
c) 50+ Category to choose from
d) Presence in 1000 cities
Acquisitions led growth by the Quikr
In the FY 2017-18, the Quikr had acquired two subsidiaries of HDFC Group i.e. HDFC Realty Limited and HDFC Red platform. HDFC Realty Ltd operates the brokerage business, while HDFC Developers Ltd owns the HDFC Red platform for online real estate classifieds.
“As per HDFC Group, the future of real estate is digital, and Quikr has built a robust technology platform for consumers with products for developers and brokers who stand to benefit in the post-RERA (Real Estate Regulation and Development Act) regime. The HDFC group is hoping to derive value from Quikr’s diversified customer base while offering their strength in the real estate sector”
The Quikr had acquired HDFC Developers Limited for Rs. 101 Cr and HDFC Realty Limited for Rs. 254 Cr. However, the deal did not involve any cash and the deal was done by issuing 3,87,013 Compulsory Convertible Debentures at Rs. 9224 per share to HDFC Group for this deal. After the acquisition, the name of both entities changed to Quikr Red Limited and Quikr Realty Limited.
Over the years, along with above acquisitions, the company has added verticals such as real estate, automobiles, and online recruitment, largely by acquiring smaller rivals such as Salosa, Stayglad and ZapLuk in the home services segment, Commonfloor and Grabhouse in the real estate segment, Hiree in the recruitment segment and Stepni in the automobile services segment. Through, At home Diva, it provides home and beauty products. It is a web-based platform, on which customers can book on-demand in-home beauty and styling services from trained and certified stylists.
The Latest acquisition is Zefo in 2019. It has acquired Zefo for Rs. 70 Cr.
Check this video out to know more about Quickr.
|Total Available Shares:||100|
|Face Value:||₹ 10 Per Equity Share|
|Lot Size:||10 Shares|
|Current Unlisted Share Price:||₹ Best In Industry Per Equity Share|
|Revenue Contribution (Crores)|
|Sale of Advertisement||48||50|
|Lead referral fee||40||26|
|Marketing and management service fee from home rental solutions||7.52||85|
|B/L Sheet Analysis|
|Current Liability||154.96||Non-Current Assets||554.92|
|Total Debt||77 Cr|
|Debt-cash||Cash is more than debt|
|Year||Revenue||Employee Expense||Other Expense||PAT||FV||Share||EPS|